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Frankfurt is situated on both sides of the Main River, southeast of the Taunus mountain range. The city is at the center of the larger Frankfurt Rhine-Main Metropolitan Region and is Germany's second-largest metropolitan region after Rhine-Ruhr. Frankfurt is a leading world city and a global hub for education, culture, commerce, tourism and traffic. It is the spot of many global and European headquarters. Frankfurt Airport is among the world’s busiest airport. Frankfurt is the foremost financial center of the European continent, with the HQs of the European Central Bank, Deutsche Bank, Frankfurt Stock Exchange, German Federal Bank, DZ Bank, Commerzbank, KfW, several cloud and fintech startups and other institutes. The city centre, especially Romer square, the cultural landscape, Frankfurt City Forest, and the museums at the River Main, draw millions of tourists every year. The Zeil is the leading shopping street in Frankfurt and in fact one of the most frequented shopping streets in Europe.